Ulam Labs created the widget which appeared every time a new visitor entered a celebrity website. Furthermore, as commissioned Ulam built a standard questionnaire connected to an additional analytics tool designed to help Ruuvy better understand visitors’ profiles and web traffic. What is more, celebs received much more focused information about their web visitors.
The biggest challenge met was to create a solution that would manage a huge number of requests and vast web traffic 100k active visitors per month.
Ruuvy gained a full view of all the data with seamless queries of data stored in BigQuery’s storage. Both the real-time analytics platform and the website widget empowered Ruuvy on the global market and unlocked the full potential of data gathering from the web. Ruuvy and its customers could smoothly move to data mining and social network analysis creating a new service offered to celebs.